{"id":680,"date":"2022-12-16T16:25:08","date_gmt":"2022-12-16T16:25:08","guid":{"rendered":"https:\/\/armourcoat.com\/en\/?page_id=680"},"modified":"2026-02-10T11:07:29","modified_gmt":"2026-02-10T11:07:29","slug":"the-armourcoat-way","status":"publish","type":"page","link":"https:\/\/armourcoat.com\/en\/the-armourcoat-way\/","title":{"rendered":"The Armourcoat Way"},"content":{"rendered":"\n
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The Armourcoat Way<\/h1>\n \n
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Armourcoat – 40 years industry experience, a pioneering approach, bold ideas and original thinking. We bring creativity and rigorous technical expertise to the conscious DESIGN of our exceptionally versatile range of sustainable luxury finishes.<\/p>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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We think differently, daring to be original, balancing bold creativity and rigorous technical expertise. We truly believe that anything is possible. If you can imagine it, we can do it.<\/p>\n

Crafted for longevity, our unique, beautiful, sustainable luxury finishes are aesthetically versatile and admired the world over. We look beyond what currently exists, leading by challenging, innovating and creating new possibilities.<\/p>\n

Our ingenious team of specialists offer hands-on, end-to-end project support, covering every stage from initial concept definition to technical support and installation.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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We work closely with our clients, focusing on improving the quality of people\u2019s lives through contemporary architecture and design. With our strong commitment to sustainability, we base all our finishes on implicitly natural materials. We do not simply think about the form and the aesthetics of a project, but also concentrate on how it will work and how it will last.<\/p>\n

Our purpose is to help you make your mark by bringing ingenuity and imagination, inspiring your freedom of creative expression.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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A Global Business<\/h2>\n \n
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Armourcoat now operates in 50 countries with a strong partner network and is committed to achieving both creative and technical excellence. Over the years, Armourcoat has become an integral part of some of the world\u2019s most prestigious and visionary architectural and design projects.<\/p>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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We design and manufacture sustainable luxury polished plasters, decorative paints, sculpted panel systems and cast pieces for both interiors and exteriors. With an end-to-end, in-house process from design to manufacture and installation, we ensure unmatched quality, integrity and support, every step of the way.<\/p>\n

Our commitment to sustainability and to improving well-being and people\u2019s quality of life, has led to the development of Armourcoat’s exceptional, seamless acoustic plaster system which transforms the management of sound.<\/p>\n

With an outstanding product range that now also includes the recently launched natural clay lime plaster finishes, Armourcoat remains at the forefront of sustainable luxury finishes.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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Heritage<\/h2>\n \n
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Armourcoat was established in the UK by Duncan MacKellar in 1984 and was born out of a deep-seated passion for creativity and traditional decorative plaster techniques, inspired by Italian heritage paired with contemporary design.<\/p>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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As a leading supplier of high quality surface finishes, we are the creators, manufacturers and installers of stunning contemporary decorative solutions for visionary architects, designers and private clients around the world. Constantly seeking to innovate with different products and materials, natural forms and surface effects, Armourcoat has become synonymous with ingenuity, quality and luxury and is the destination for an impressive list of international clients.<\/p>\n

Armourcoat products are made from natural minerals including recycled Italian marble and have added confidence of a full 10 year guarantee.<\/p>\n

Our global partner network provides clients international coverage through dedicated local teams who pride themselves on their high level of Armourcoat customer service.<\/p>\n

Projects include world famous architectural landmarks, luxury retail, hotels and resorts, large scale commercial buildings and renowned museums. Armourcoat also undertakes private commissions, designing and manufacturing bespoke solutions for high-end residential projects.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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Our Journey<\/h2>\n \n
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