{"id":3016,"date":"2023-01-19T13:01:01","date_gmt":"2023-01-19T13:01:01","guid":{"rendered":"https:\/\/armourcoat.com\/en-us\/?post_type=case_study&p=3016"},"modified":"2025-03-03T15:52:31","modified_gmt":"2025-03-03T15:52:31","slug":"g-shock","status":"publish","type":"case_study","link":"https:\/\/armourcoat.com\/en-us\/case-study\/g-shock\/","title":{"rendered":"G-Shock, London"},"content":{"rendered":"\n
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G-Shock, London<\/h1> \n
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Armourcoat Concrete Effect Panels bring modern urban design element to central London retail store<\/span><\/p>\n <\/div>\n \n <\/div>\n <\/div>\n\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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\n Location:<\/strong>\n G-Shock Store, Carnaby Street, London <\/div>\n \n \n \n
\n Photographer:<\/strong>\n \u00a9 Max McClure <\/div>\n <\/div>\n \n \n \n
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Creating an environment that reflects the brand<\/h2> \n

Armourcoat Concrete Effect Panels<\/a> have been specified to stunning effect at the G-Shock store on London\u2019s iconic Carnaby Street by Double Retail.<\/p>\n

The new flagship concept store was designed to physically embody the core values of the brand while clearly segmenting G-Shock\u2019s extensive product range. Through the strategic use of lighting and materials\u2014such as slate flooring, hot-rolled steel surfaces, and Concrete Effect Panels\u2014the store creates an environment that reflects G-Shock\u2019s toughness and durability.<\/p>\n

The design has elevated the premium offering, creating a versatile, future-proof space that can easily adapt to showcase specific collections and host product launches, ensuring it remains relevant and dynamic for years to come.<\/p>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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Products<\/h2>\n
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